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This Week’s 10 Most Viral Baby, Kids & Maternity Ads Ranked by Most Likes

January 7, 2025 / Amit's Winners TikTok Edition

Time to analyze this week’s 10 Most-Liked Tiktok Ads from the Baby, Kids & Maternity Niche!

These Ads are only 12 days old! But in that time they’ve received a total of 7,655 Likes.. with an Average Clickthrough Rate of 16%!
Since it’s TikTok, all 10 Ads are Videos.. with an average duration of 29 Seconds.

Since Dec 25.. they’ve been averaging 638 Likes per day altogether
🥷 You ready to jump into this Week’s Rankings?

“Meet the Wave Crib. Transforms from a mini crib, to a full crib to a toddler bed.”

#1 Most-Liked Tiktok Ad (13% CTR & 5,729 Likes)

Campaign Objective: Traffic

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s Best Ad of the week, by: Nestigbaby.

This 27sec Voiceover Video has gotten 5,729 Likes already since Dec 25. That’s an average of 477 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this incredibly viral TikTok Ad. It’s been getting a CTR of 13%, over these first several days since first active. Check out the engagement metrics below:




“#AD If you’re looking for open-ended toys that your child can have for years to come, look no further! This Dinosaur Deluxe Set by BRIO is more than wooden train tracks and adorable dinosaurs. It encourages problem-solving, exploration, and independent thinking, as children can create their own games and stories. You can find this set and more of what BRIO has to offer linked in my bio! #BRIO #woodentoys #openendedtoys #Swedishtoys #montessoritoys #STEMtoys #holidaygifts ”

#2 Most-Liked Tiktok Ad (2% CTR & 779 Likes)

Campaign Objective: Traffic

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s 2nd-Best Ad of the week.

This 35sec Video has gotten 779 Likes already since Dec 25. That’s an average of 65 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this viral TikTok Ad. It’s been getting a CTR of 2%, over these first several days since first active. Check out the engagement metrics below:




“AD: starting our BRIO trains collection this holiday season and I couldn’t be happier!”

#3 Most-Liked Tiktok Ad (11% CTR & 339 Likes)

Campaign Objective: Traffic

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s 3rd-Best Ad of the week, by: emilyfranciswheaton.

This 25sec Video has gotten 339 Likes already since Dec 25. That’s an average of 28 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this viral TikTok Ad. It’s been getting a CTR of 11%, over these first several days since first active. Check out the engagement metrics below:




“AD: I can’t wait to give Sawyer Brio’s Dinosaur Deluxe Train Set for Christmas”

#4 Most-Liked Tiktok Ad (9% CTR & 204 Likes)

Campaign Objective: Traffic

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s 4th-Best Ad of the week, by: mollyluttrell.

This 35sec Voiceover Video has gotten 204 Likes already since Dec 25. That’s an average of 17 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this viral TikTok Ad. It’s been getting a CTR of 9%, over these first several days since first active. Check out the engagement metrics below:




“AD: starting our BRIO trains collection this holiday season and I couldn’t be happier! 🚂 @Ravensburger North America start your holiday shopping at the link in my bio. 🤍 #toddlergifts #briotrains #toddlergiftideas #christmasgiftideas #christmasshopping”

#5 Most-Liked Tiktok Ad (8% CTR & 162 Likes)

Campaign Objective: Traffic

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s 5th-Best Ad of the week.

This 25sec Video has gotten 162 Likes already since Dec 25. That’s an average of 14 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this viral TikTok Ad. It’s been getting a CTR of 8%, over these first several days since first active. Check out the engagement metrics below:




#6 Most-Liked Tiktok Ad (25% CTR & 122 Likes)

Campaign Objective: Product sales

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s 6th-Best Ad of the week, by: thecrakesfam.

This 18sec Video has gotten 122 Likes already since Dec 25. That’s an average of 10 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this viral TikTok Ad. It’s been getting a CTR of 25%, over these first several days since first active.




AD: As a parent, it’s so gratifying to watch our kids’ creativity flourish

#7 Most-Liked Tiktok Ad (22% CTR & 90 Likes)

Campaign Objective: Product sales

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s 7th-Best Ad of the week, by: chrisandbre.g.

This 25sec Video has gotten 90 Likes already since Dec 25. That’s an average of 8 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this viral TikTok Ad. It’s been getting a CTR of 22%, over these first several days since first active.




#8 Most-Liked Tiktok Ad (25% CTR & 83 Likes)

Campaign Objective: Product sales

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s 8th-Best Ad of the week.

This 35sec Video has gotten 83 Likes already since Dec 25. That’s an average of 7 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this viral TikTok Ad. It’s been getting a CTR of 25%, over these first several days since first active.




AD | As a parent, it’s so gratifying to watch our kids’ creativity flourish – and a fun way to do that lately has been this Brio lift and load set. It’s the perfect gift this season for your little builder and you can check it out at the link in my bio!

#9 Most-Liked Tiktok Ad (24% CTR & 76 Likes)

Campaign Objective: Product sales

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s 9th-Best Ad of the week.

This 25sec Video has gotten 76 Likes already since Dec 25. That’s an average of 6 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this viral TikTok Ad. It’s been getting a CTR of 24%, over these first several days since first active.




#10 Most-Liked Tiktok Ad (21% CTR & 71 Likes)

Campaign Objective: Product sales

Targeting 1 Country: 🇺🇸 United States

Here’s this Niche’s 10th-Best Ad of the week, by: smallandfragileclub.

This 35sec Video has gotten 71 Likes already since Dec 25. That’s an average of 6 Likes per Day, for the past 12 days. Let’s take a look at the performance metrics of this viral TikTok Ad. It’s been getting a CTR of 21%, over these first several days since first active.




Thanks for checking out this week’s baby, kids & maternity winners!

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